The “city that never sleeps”, the “Big Apple”, the “capital of the world”, in the collective imagination New York is perhaps the metropolis par excellence: a jumble of cultures, customs, languages, lifestyles, taxis, restaurants, streets, lights, clubs, skyscrapers and in the background many small, big souls in search of himself.


61 9th Avenue, 10011

Neighbourhood: Meatpacking District/Chelsea

Type: Café, Bar/Lounge

Cuisine: Coffee/Tea, Drinks/Cocktails, Bakery/Dessert

The Starbucks Reserve Roastery is without a doubt the most luxurious way to enjoy caffeine in the city. Spanning three stories, the space features five bars: two for coffee, and one each for cocktails, takeaway beans, and pastries.



189 Bowery, 10002

Neighbourhood: Lower East Side

Price Range: £

This new hotel is a business traveler’s dream. Each room features the brand’s signature Moodpad tablet that allows guests to control the ambient lighting, shade position, TV modes, temperature and even alarms. The top floor boasts a rooftop bar with a 360 degree view of the city.

212 372 7274


230 Elizabeth Street 10012
Neighbourhood: NoLIta
Type: Flagship Store
Market: Men, Women
Products: Beauty, Fragrances
The famed 131-year-old Portuguese beauty and fragrance house Claus Porto, opened its first international store outside of Portugal in New York’s chic Nolita neighborhood. The store’s design pays homage to Portuguese architecture and craftsmanship with a unique, forty-two foot long freestanding archway that is milled completely out of Portuguese cork. A massive washbasin sits at the heart of the space which is a nod to the ritual of daily cleansing. The new Claus Porto store is nestled among the stylish boutiques and charming cafes and coffee shops that define this area.

646 609 2922


Neighbourhood: West Village

Type: Boutique, Flagship Store, Designer

Market: Women

845 835 3160


72 Spring Street, 10012

Neighbourhood: SoHo

Type: Concept Store

Market: Women, Men, Interiors

Products: Interiors, Health / Wellness, Music/Electronics

E-commerce giant Amazon is continuing to experiment with physical retail spaces across New York. Its latest offering is a data-driven concept – a curated selection of products with four-star and above ratings. Emphasis is placed on drawing parallels with Amazon’s digital experience. Stock is rotated on a weekly basis to reflect what is popular online, and is divided into areas such as “frequently bought together”, a shoppable feature of the website.

(212) 966-2462


110 5th Avenue, 10011

Neighbourhood: Flatiron/Union Square

Type: Concept Store

Market: Children, Juniors, Young Men

Products: Toys

True to its name, CAMP is an outdoor and camp themed toy store. However, this vivacious concept store sells more than just toys and playful gadgets; Here kids can learn and play as if they were at summer camp with workshops, in-store activations and interactive areas for kids to try things out in an enjoyable environment.

The new Camp store looks like a cute boutique from the outside, but once inside, wait for the secret door to open into the magical Camp Experience (free for adults). After entering the secret door, you will find a musical bridge, light-up dance floor and daily activities enjoyed by the entire family. This store really hits the mark with the consumers desire for experiences, complete with a Momofuku Milk Bar with camp themed treats.

(917) 997 0439


168 Mott St, New York, NY 10013, USA

Neighbourhood: NoLIta

Type: Concept Store

Market: Young Men, Juniors, Men, Women

Products: Apparel, Vintage

This new Depop shop is an excellent example of an url brand bringing its presence to the physical world all while pushing a model of upcycling fashion. The space functions as a community space and even features a photo studio in the back of the shop. Sellers are welcome to use the equipment here to photograph their merchandise and join a number of workshops Depop will hold on how to take better photos and even how to ship something.


Products: Luxury, Apparel, Outerwear

Type: Concept Store

Prabal Gurung has opened his first-ever physical store, on Bleecker Street. The opening is part of Love, Bleecker, a project conceived by Brookfield Property Group and set to revitalise some of the West Village area. The 4,000 sq ft space features a lounge for made-to-measure appointments, an atelier, newly launched menswear, women’s ready-to-wear, as well as knitwear and cashmere pieces from Gurung’s native Nepal. A blend of the designer’s heritage and his New York design, the space combines modern retail display and rustic wooden floors.

+1 646-351-6199

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